Ambassador Cruise Line is a brand-new cruise line and is the first new British cruise line to be launched since 2010. Its purpose is to inspire and delight every guest to enjoy an authentic cruise experience effortlessly, and sustainably. Ambassador’s staff and crew will be the friendliest, and most diverse, in the industry. Guests will make long-lasting friendships both with fellow guests and crew, creating a community at sea. Ambassador’s extremely experienced management team includes Chief Executive Officer, Christian Verhounig supported by Chief Commercial Officer, Chris Coates, Chief Information Officer, Gary Hides and Chief Financial Officer, Simon Weeks. Through funds managed by Njord Partners LLP, London, the company is fully equity-financed (no financial debt). The Chair of the Board of Directors is Gordon Wilson who has over 30 years of experience in the global travel industry. This includes his role as the President and CEO of Travelport until July 2019. He is a member of the Supervisory Board of BCD Holdings which owns global corporate travel management company, BCD Travel. He has been appointed to the Chair of the Board of Interactive Investor, the second largest direct-to-consumer investment platform in the UK. Ambassador Cruise Line is based in Purfleet, Essex. What is Ambassador Cruise Line? Ambassador sails for the British market from London Tilbury with a focus on premium-value. Ambassador Cruise Line’s first ship, Ambience, will sail from Tilbury in Spring 2022. After completing its inaugural season in Spring 2023, the cruise line plans to extend sailings from additional regional ports including Liverpool and Newcastle on an ex-UK no-fly range of voyages. Ambassador Cruise Line is adult-focussed and age-inclusive but primarily aimed at the 50-plus market. The cruise line will run a number of multi-generation cruises over the summer holidays. Ambassador will deliver distinguished cuisine, fascinating voyages on a classic cruise ship, great entertainment, like-minded guests and treasured destinations. The company will deliver a seamless, authentic, and enriching cruise experience. Where will Ambassador Cruise Line sail? All departing from London Tilbury, Ambassador Cruise Line’s carefully curated no-fly programme of 33 inaugural year sailings will visit over 90 different ports. Featured destinations will include the British Isles, the Norwegian Fjords, the Baltics and St Petersburg, Greenland, the Arctic and Iceland, plus several short break cruises. For the winter months a range of exploration style voyages will sail to the Canaries, Cuba, the Caribbean, Cape Verde and Scandinavia. When will Ambassador Cruise Line sail? The maiden season of Ambience will operate between 6th April 2022 and Spring 2023. Ambience’s inaugural voyage will be a short break cruise to Hamburg on Wednesday 6th April 2022. How will Ambassador Cruise Line look after guests? Ambassador’s smaller to mid-sized classic cruise ship offers a higher space to guest ratio, making cruising more relaxed and will provide guests with reassurance. Ambassador’s health and safety mandate will ensure the crew is vaccinated, and only vaccinated guests will be welcomed onboard. The cruise line will also work closely with all destinations to adhere to local health guidelines and requirements.
Please note that our ships are child-free and therefore for the enjoyment of adult guests only (18 years and above at the time of sailing), except for our advertised multi-generational cruises. There are no dedicated recreational facilities for children aboard but accompanied children and teenagers under the age of 18 at the date of sailing are, of course, welcome on board and, when occupying a third or fourth berth in a cabin with two full fare-paying guests. Children and teens under the age of 18 at the date of sailing but occupying a twin cabin with just one accompanying adult, are charged at the full adult fare.
To allow for greater savings and better budgeting, Ambassador highly recommends one of their onboard packages, which include service charges and gratuities. These can be purchased upon booking so that the hassle is taken out of your hands straight away. Take your pick from a selection of three packages and enjoy some great pre-sail savings.
There is no restriction on the amount of luggage that you may bring onboard the cruises which depart from and return to the UK. To reduce the risk of accidental damage during baggage handling, please do not overpack your suitcases and ensure that no one item of baggage weighs more than 23kgs/50lbs. As there are no separate baggage room facilities aboard our ships, all baggage must be stored within the cabin. Under-bed storage is available in most cabins for suitcases not exceeding 23cms depth.
If you or one of your travelling companions has a mobility limitation or require special assistance, you must contact our office to allow us to discuss your requirements before you make a booking. Firstly though, please read the panel headed ‘Maritime Passenger Rights’ within the Booking Conditions available on our website as this contains important information. In the interests of safety, and to ascertain whether you or members of the party travelling with you have specific mobility or other assistance needs, you will be asked a series of questions. Your answers will enable us to determine that you, any other person in your booking, and any equipment that you or they are intending to bring on board, can be carried safely for the duration of your cruise. This will then be confirmed in writing to you and will enable your booking to proceed. A cruise is quite unlike a land-based holiday and the ships of our fleet are not ideally suited to prospective guests in wheelchairs or those who have limited mobility. It should be noted that the layout of the ship could considerably restrict such guests’ movement around the vessel and indeed preclude access to some of the ports of call, where gangway conditions are not conducive, or guests are conveyed ashore by tender. At anchorage ports, access to or from the tenders or launches requires a certain level of mobility which is necessary to manage the steps to the tender platform and to physically board and disembark from the vessel. It should, therefore, be noted that, on safety grounds, those with restricted mobility may be unable to go ashore at such ports.
During the day, attitudes are very relaxed, and informality is the key. Casual clothing is quite sufficient during the days at sea and for time spent ashore. On certain shore excursions and at some religious sites, discretion should be used so as not to cause inadvertent offence with inappropriate clothing. Advice will be given on board in such cases. Every day, the Daily Programme suggests, as a guide, a mode of dress for that particular evening’s events. Generally, there are two ‘formal’ or Ambassador nights planned on each cruise when many gentlemen wear a dinner jacket, although a lounge suit is quite acceptable. On these occasions, ladies have a chance to dress up and often opt for evening or cocktail dresses. On evenings proposed as ‘smart’, a suit or smart jacket and trousers, with or without a tie, for the men is suggested and the ladies have further opportunities to look elegant in a cocktail dress, trouser suits and stylish co-ordinates. A ‘casual’ recommendation often covers evenings spent in port or when a special event, such as a deck party, is scheduled. In these cases, the choice of dress is left entirely to you.
All cabins feature 110v and 220v current and have a UK 3 pin socket with USB to allow small appliances such as mobile phones, tablets, electric shavers, or electric rollers to be used or charged. For safety reasons, irons and water heating devices are not permitted to be used onboard.
We operate an automatic system whereby an amount of £6.00 per person per night (this amount reduces to £5.00 per person per night for cruises of 16 nights or more in duration) is automatically added to your onboard account. This also includes all service charges for drinks.
All prices onboard our ships are quoted in sterling. A cashless system is in operation for all your onboard purchases. An account is opened for you at the start of your cruise for purchasing goods and services on board. All purchases are charged to your shipboard account and a final invoice is presented at the end of the cruise itemising all charges. This can be settled by MasterCard or Visa credit cards, or by Visa debit cards and, of course, cash. It is not possible to use personal cheques to settle onboard accounts. Please note that in payment of your onboard account, an extra charge may be levied by your issuing bank for using your credit/debit card. Please note that we accept Pre-Paid Credit Cards (showing the VISA or Mastercard symbol) on our vessels.
If you, or a member of your party, have a particular dietary requirement, we can offer the following dietary options: Gluten Free, Lactose-Free, Low Cholesterol, Low Fat, Low Salt, Vegan and Vegetarian meals. If you have not done so at the time of booking, please advise any requirements no later than four weeks before departure. Pre-packed Kosher and Halal meals are available but only if requested at least eight weeks before sailing.
Ambassador Cruise Line is passionate about protecting our oceans and destinations, which is why their ships will exceed the latest environmental standards, including no single-use plastic on board and energy-efficient engines. They invite you to join them on their journey to a more sustainable industry with some of the most environmentally ships afloat.
Ambassador Cruise Line offers a range of transportation options for getting to and from London Tilbury. These include coach service to and from London Victoria and private car services to and from London or if you would prefer to make your own way, C2C offer regular train services from London Fenchurch Street to Tilbury town (from there, it’s just a short walk or taxi ride to the cruise terminal). For those who wish to drive, convenient parking is available across from the cruise terminal at the port.
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